customer-evidence

Pulls customer evidence from Calven for a topic, persona, segment or competitor: verbatim quotes, recurring themes, win reasons and proof points, each with its source and date. Use when the user needs customer quotes, voice of customer, proof points or testimonials, evidence for a case study, slide, launch or reference request, or asks what customers say about a pain or feature. Do not use for a win/loss readout over a period (use win-loss-review) or a competitor battlecard (use battlecard).