Social Content Planner

Social Content Planner turns a user-confirmed brand brief into a validated, platform-ready social content calendar. It plans content only: nothing is posted or scheduled, and it does not access social accounts.

Flow and tools

1. open_social_brief opens a brief using only facts supplied by the user.
2. review_social_brief normalizes the complete brief for the user to inspect.
3. approve_social_brief is called only by the user's explicit approval in the review widget.
4. draft_content_calendar drafts posts within the approved pillars, platforms, weekly post volume, and banned topics, then validates the calendar.
5. request_calendar_revision records a user-requested revision for a week or individual post.
6. export_content_calendar exports validated calendars as CSV and Markdown.

The calendar cannot be drafted before approval. Every issue from calendar validation must be corrected before export. Revisions use the visible revision flow and are revalidated before export.

Limits

The service is stateless and closed-world. It does not publish, schedule, access accounts, send messages, buy ads, scrape, track, make outbound requests during tool execution, or intentionally retain submitted briefs and exports. It does not promise engagement, followers, leads, sales, or other results.

Local development

npm ci --ignore-scripts
export APPROVAL_HMAC_KEY="$(openssl rand -hex 32)"
npm test
npm start

The deployment supplies APPROVAL_HMAC_KEY through its environment file.

The local server listens on port 8790 by default. Its MCP endpoint is /mcp, health endpoints are /health and /ready, and public product pages start at /.

Attribution

Social-content guidance is adapted from Corey Haines' marketingskills social-content skill, licensed under MIT. See NOTICE and LICENSES/corey-haines-marketingskills-MIT.txt. No endorsement is implied.