product-marketing
Plans product marketing video strategy for any software product, turning product × audience × goal into a concrete plan (video type, length, channel, story-spine script, polish style) before production. Use when the user asks to plan a marketing video, app store preview, product hunt launch, launch video, changelog/release video, readme demo GIF, or "what video should I make for <app>". Not for directly producing an already-scoped video, use demo.
Pinned to revision c4a3892f57af, so it is the text this page describes rather than whatever the author pushed since.
Files
- skills/product-marketing/SKILL.md
- skills/product-marketing/recipes/terminal/README.md
- skills/product-marketing/recipes/terminal/build-and-run.sh
- skills/product-marketing/recipes/terminal/generate-recipe.sh
- skills/product-marketing/recipes/terminal/git-workflow.sh
- skills/product-marketing/recipes/terminal/plugin-in-action.sh
- skills/product-marketing/recipes/terminal/redgreen-real.sh
- skills/product-marketing/references/SOURCE-GUIDE.md
- skills/product-marketing/references/audience-segmentation.md
- skills/product-marketing/references/channel-playbooks.md
- skills/product-marketing/references/creative-loop.md
- skills/product-marketing/references/examples/README.md
- skills/product-marketing/references/examples/heyclicky-screen-aware-dictation/README.md
- skills/product-marketing/references/examples/heyclicky-screen-aware-dictation/metadata.json
- skills/product-marketing/references/examples/heyclicky-screen-aware-dictation/poster.jpg
- skills/product-marketing/references/examples/heyclicky-screen-aware-dictation/storyboard.jpg
- skills/product-marketing/references/examples/heyclicky-screen-aware-dictation/video.mp4
- skills/product-marketing/references/product-playbooks.md
- skills/product-marketing/references/production-measurement.md
- skills/product-marketing/references/spectra-production-map.md
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