brief-writer

Draft a Campaign and Creative Brief for Ticketmaster Fan Product Marketing, Brand and Content — a specific 1-2 page formatted Google Doc following the team's approved creative briefing process. B2C only. Use this whenever someone asks to "draft a creative brief," "write a brief for [campaign]," or supplies campaign details, target audience, objectives, consumer insights, market, or timing for a campaign where kickoff has already happened and the next step is brief drafting. Do NOT use for B2B requests (out of scope until a B2B component is specified and built), for creating the companion Asana Creative Work Request (a separate manual step), or for any process step other than brief drafting (kickoff, concept review, asset development, review/feedback, final delivery).