onstartups/builder-skills

Builds a one-screen account briefing for a company by combining HubSpot firmographics, deal and engagement history, key contacts, and recent web research into a recommended angle. Use when the user asks for an "account brief", "brief me on this company", "what's the story on Acme", or prep for a QBR or ABM outreach.

Turns one blog post or article into a week of distinct LinkedIn posts with varied angles, scroll-stopping hooks, and hashtags. Use when the user asks to "repurpose this blog for LinkedIn", "turn this article into posts", "make LinkedIn content from this", "give me a week of posts from this".

Writes a concise, personalized cold outreach email with subject-line options from a prospect and an offer, using light research for a relevant opener. Use when the user asks to "write a cold email", "draft outreach to this prospect", "cold email for [company]", "first-touch email".

Enriches a newly created HubSpot contact with role, seniority, company context, and social/professional background, returned as a display card for the rep to review. Use when a new contact is created, or the user asks to "enrich this contact", "who is this lead", "fill in the gaps on this person".

Surfaces the contacts and customers who need a follow-up today by scanning HubSpot for overdue tasks, gone-quiet relationships, and post-meeting threads with no next step. Use when the user asks "who needs follow-up today", "what am I forgetting to follow up on", "show me dropped balls", or runs a daily follow-up check.

Finds HubSpot deals that have sat too long in their current stage and generates a specific nudge with a recommended next action for each. Use when the user asks "which deals are stuck", "what's aging in pipeline", "nudge me on stalled stages", or runs a recurring deal-hygiene check.

Prepares for a discovery call with research and a tailored question set, then after the call summarizes it and proposes the deal update. Use when the user asks to "prep for my discovery call", "give me discovery questions for [company]", or afterward "summarize my discovery call and update the deal".

Drafts a personalized multi-touch follow-up email sequence for a contact or deal, grounded in the prior HubSpot engagements so each touch builds on the last. Use when the user asks to "write a follow-up sequence", "draft follow-up emails for this deal", "nurture this contact", or "what should I send next".

Matches an email thread to the right HubSpot contact and deal, then produces a structured engagement log entry for the user to confirm — ending manual call/email logging. Use when the user shares an email thread or asks to "log this to HubSpot", "match this email to the right deal", "capture this thread in the CRM".

Produces a weekly, ranked digest of news and trends for a set of tracked accounts or an industry, with a talking point the user can drop into a conversation. Use when the user asks for an "industry trends digest", "what's happening in my accounts this week", "weekly news brief for [industry]", or sets up a recurring trends email.

Triages a new inbound lead (form submission) by enriching it, scoring it against the ICP, recommending an owner/route, and drafting a first-touch reply. Use when a form is submitted or the user asks to "triage this lead", "score and route this inbound", "is this lead worth working", "draft a reply to this inbound".

Finds contacts stuck in a lifecycle stage past its SLA, clusters them by likely stall reason, and drafts an unblock play per cluster. Use when the user asks to "find stuck contacts", "who's stalled in lifecycle", "scan for lifecycle stagnation", "which leads are aging past SLA".

Turns a call or meeting transcript into a summary, action items, suggested CRM updates, and a ready-to-send follow-up email. Use when the user shares a transcript or notes, or asks to "summarize this call", "write my follow-up", "what are the next steps from this meeting", "log this call".

Finds meetings that happened with no follow-up logged (likely no-shows or dropped threads) and drafts a recovery email with a reschedule offer plus a follow-up task. Use when the user asks to "recover no-shows", "who ghosted my meetings", "draft reschedule emails", "clean up missed meetings".

Handles an incoming NPS response by branching on the score — promoter, passive, or detractor — and drafting the right reply plus the next step (advocacy ask, check-in, or save play). Use when an NPS response arrives or the user asks to "handle this NPS", "respond to this survey score", "what do I do with this detractor/promoter".

Produces a one-page briefing before a sales or customer meeting by pulling the contact and company from HubSpot, recent engagements, and fresh web research. Use when the user says "prep me for my meeting", "brief me before my call with", "what should I know before my 2pm", or names an upcoming meeting, attendee, or company.

Builds a deep profile on a prospect — background, role and priorities, company context, buying signals — and a recommended outreach angle. Use when the user asks to "do a deep dive on this prospect", "research this person before I reach out", "full profile on [name]", "what's the angle for this prospect".

Turns a single LinkedIn URL into a complete pre-meeting prospect profile by mining the prospect's whole public footprint — LinkedIn profile and posts, podcasts, articles, talks, press, YouTube, X — then synthesizing verbatim quotes, recurring themes, a company profile, and a 4-quadrant "Reasons to Layer" outreach ammunition stack. Use when the user says "research this prospect", "build me a pre-meeting profile", "what's the ammo on [name]", "dig up everything on this LinkedIn", or pastes a LinkedIn URL before a meeting.

Finds open HubSpot deals that have gone idle, diagnoses the likely stall reason from engagement history, and drafts a tailored next move to revive each one. Use when the user asks to "revive stalled deals", "which deals went quiet", "what's gone cold", "re-engage my dead deals".

Generates a weekly pipeline digest from HubSpot deals — what moved, what stalled, and the top deals to push this week — formatted for email or a Monday standup. Use when the user asks for a "pipeline digest", "Monday pipeline brief", "what changed in pipeline this week", or sets up a recurring weekly pipeline summary.

Writes a crisp win/loss recap when a deal closes by pulling its history, stage path, and close reason into a short lessons-learned the team can act on. Use when a deal is marked closed-won or closed-lost, or the user asks to "write a win/loss recap", "what happened with this deal", "lessons from this close".