Social Listening
What it is
Four research skills that tell you what communities actually say about a topic, which live conversations are worth joining, which creators reach your audience, and the exact words that audience uses. They read real threads and comment sections through last30days and the Reddit, X and YouTube plugins, quote people verbatim with dates and links, and say plainly which platforms they could not read. The pack is not tied to one space: Traction uses it for marketing research, and the Video space can use it for topics and creators.
What it contains
- Skill
community-pulse: a broad 30-day sweep with last30days (X fed in from the X plugin), then a close read of the threads that matter. Returns dated themes with verbatim quotes and links, and a coverage table. - Skill
engagement-targets: today's Reddit threads, X posts, YouTube comment sections and Hacker News threads worth joining, ranked by recency, momentum and fit, each checked against the place's own rules, with a suggested angle for whoever drafts the reply. - Skill
creator-prospecting: YouTubers, X accounts, newsletters and podcasts whose audience matches, scored on audience fit, cadence and engagement against their own baseline, with an outreach brief for each. - Skill
voice-of-customer: pains, triggers, desired outcomes, objections, alternatives and a bank of verbatim phrases, ready for positioning and copy.
Who can use it
On by default, in every space. It works with whatever readers are present and reports the rest as not covered:
- last30days for the broad sweep (Reddit, Hacker News, YouTube, GitHub, Polymarket and the web with no key; TikTok and Instagram with a ScrapeCreators key added on the last30days card).
- X for X posts (free when you are logged into x.com in your browser; search reaches the last 7 days).
- Reddit and YouTube for reading whole threads, comment sections, subreddit rules and channel numbers (each needs its own sign-in).
- Browser for Hacker News threads and newsletter or podcast pages.
Limits and risks
- It never posts, replies, votes, follows or sends anything. Engagement targets are a shortlist with an angle; a person approves every reply.
- Public data only. It quotes public handles as shown and never looks for private contact details.
- X search covers 7 days, not 30. Platforms that cannot be read are named in every result, never reported as quiet.
- Engagement and follower counts are taken as shown by each platform at the time of the read; they change.
- The skills adapt MIT-licensed procedures from ScrapeCreators, Corey Haines'
marketingskills, last30days and Agent Reach: see
THIRD_PARTY_NOTICES.mdand each skill'sSKILL.sources.yaml.