user-empathy

Understand users BEFORE designing — design empathy research, map why a behavior is (or isn't) happening, and sketch the customer's story. Produces the 3 Compass Questions adapted to a product (Hope/Pain/Barrier), an Action Map diagnosis (Behavior = Drive × Ease × Cue) with the scarcest lever named, and a six-panel Story Strip. Triggers: '/user-empathy', 'design a user survey', 'empathy questions', 'Compass Questions', 'JTBD research', 'Story Strip', 'customer story', 'Action Map', 'behavior map', 'action line', 'why aren't users doing X', 'why won't users convert', 'what does the user want', 'user interview questions'. Self-improving: every run ends with a gotcha review.