You ask your agent "how did my ads do last week, and what should I kill?". It pulls spend, results, cost per result and ROAS per campaign and tells you which to scale and which to cut. You say "boost my latest reel to my site at ₹500 a day". It builds the campaign, ad set and ad, all paused, shows you the draft, and only goes live when you say yes.
- Reports: spend, results, CPA, ROAS, CTR, CPM by campaign, ad set or ad, with age/gender/placement breakdowns
- Audits: a 0–100 health score with wasted spend, ad fatigue, learning-limited ad sets and rejected ads
- Build: boost an Instagram reel or post in one step, or create campaigns, ad sets and ads from scratch
- Control: pause, change budgets, rename, with a change log and an optional daily spend cap
- Memory: remembers your target CPA, brand voice and words to avoid across chats
- Free plan: 15 tasks a month (talktoads.com)
Install
Every option uses the same skill (skills/talktoads/SKILL.md) and the same hosted MCP server, https://talktoads.com/mcp (sign in with Facebook, no API key).
| Agent | Install |
|---|---|
| Any agent (skills.sh) | npx skills add IndianAppGuy/talktoads-agent |
| Claude Code (plugin: skill + MCP) | /plugin marketplace add IndianAppGuy/talktoads-agent then /plugin install talktoads@talktoads |
| Claude Code (MCP only) | claude mcp add --transport http talktoads https://talktoads.com/mcp then /mcp to sign in |
| Claude.ai / Claude Desktop | Settings → Connectors → Add custom connector → https://talktoads.com/mcp |
| Codex | npx skills add IndianAppGuy/talktoads-agent -a codex and codex mcp add talktoads --url https://talktoads.com/mcp && codex mcp login talktoads |
| Gemini CLI | gemini extensions install https://github.com/IndianAppGuy/talktoads-agent |
| Cursor | Add to Cursor + npx skills add IndianAppGuy/talktoads-agent -a cursor |
| OpenClaw | openclaw skills install @theindianappguy/talktoads |
| Hermes Agent | hermes skills install skills-sh/IndianAppGuy/talktoads-agent/talktoads |
| Any MCP client | Streamable HTTP server https://talktoads.com/mcp (OAuth 2.1 + dynamic client registration) |
Tools
| Tool | What it does |
|---|---|
list_ad_accounts, list_pages, list_instagram_posts, list_pixels | What you can run ads from |
list_campaigns, list_ad_sets, list_ads | What is running, with status, budgets and review feedback |
get_performance | Spend, results, cost per result, CTR, CPM, ROAS, breakdowns, day by day |
audit_account | Health score and a prioritised fix list |
search_interests, estimate_audience, list_custom_audiences, create_lookalike_audience | Targeting |
boost_instagram_post | Reel or post → campaign + ad set + ad, paused |
create_campaign, create_ad_set, create_ad | Build from scratch, paused |
go_live, pause, update_budget, rename | Control (go_live only after you approve) |
remember_brand_fact, recall_brand_memory, forget_brand_fact | Brand memory |
get_change_log, get_usage, set_spend_cap | Audit trail, plan, safety cap |
Try these prompts
- "How did my Meta ads do in the last 7 days? Which campaign should I scale and which should I kill?"
- "Audit my ad account for the last 30 days and give me the top 3 fixes."
- "Boost my latest Instagram reel to example.com at ₹500 a day, India, 25–45."
- "Pause every ad set with cost per purchase above ₹800."
- "Remember: target CPA is ₹300 and never say 'guaranteed' in ad copy."
Safety
- Everything the agent creates starts paused. It goes live only after you say so in that chat.
- An optional daily spend cap blocks any budget above it.
- Every change is logged (
get_change_log). - Sign-in is Facebook OAuth. TalkToAds never sees your password. Privacy · Terms
License
MIT. Made by IndianAppGuy.