scorecard-marketing
Build quiz and assessment funnels that generate qualified leads at 30-50% conversion. Use when the user mentions "quiz funnel", "scorecard", "lead magnet", "score-based segmentation", or "lead qualification". Also trigger when designing self-assessment tools, building calculators or graders for marketing, or creating personalized result pages that drive conversions. Covers concept hooks, question design, dynamic results by tier, and automated follow-up sequences. For landing page conversion, see cro-methodology. For full marketing plans, see one-page-marketing.
- Version
- 1.5.0
- License
- MIT
Pinned to revision 4f7124e6049e, so it is the text this page describes rather than whatever the author pushed since.
Files
- skills/scorecard-marketing/SKILL.md
- skills/scorecard-marketing/references/analytics-optimization.md
- skills/scorecard-marketing/references/industry-examples.md
- skills/scorecard-marketing/references/psychology.md
- skills/scorecard-marketing/references/technical-implementation.md
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