what-if

Compare 2-4 marketing budget scenarios side by side with directional point-estimate projections — revenue, ROI, and risk per scenario, deltas versus the current baseline, and a recommendation with the key trade-offs spelled out. The fast alternative to full Monte Carlo via /digital-marketing-pro:simulate; outputs are planning aids built from stated assumptions, not forecasts. Triggers on "/digital-marketing-pro:what-if", "should we shift budget from paid to content", "compare these two budget splits", "what happens if we double the ads budget", "quick scenario check before the meeting". Runs revenue-simulator.py in what-if mode and calibrates against the brand profile's historical channel performance.