initiative-kickoff

Turn a decision to start something new — a hire, a partnership, a go-to-market push, an internal bet — into a real initiative: the outcome and why now, what success looks like, who's involved, the first concrete steps, and a project page that ladders to your pillars and goals. Use when the user says 'let's kick off X', 'I'm starting a new initiative', 'set up a project for this', or 'we've decided to do Y'. Also use proactively when the user commits to a new effort mid-conversation. Not for spec'ing a product feature or writing a PRD; use product-brief. Not for checking the status of projects already underway; use project-health.